Beyond bucks: How one Seattle mom created a movement.

More and more consumers are looking for ways to support your CSR programs beyond the cash register. While purchasing programs should be an integral part of your CSR programs, there are many ways to empower customers to serve their communities. By providing a vehicle for their intentions, you can help customers fulfill their goals.

Karen loves to shop. She's always looking for a great deal and enjoys keeping up with the latest trends. What's more, she loves to help. When she saw that her daughter's art program was being cut, she decided to take action. She found Go Local and connected with a local printing company. They put their heads together and began several summer car wash events in her neighborhood. The printing company provided the supplies, signage, marketing, employees and a donation to the district's art program, and Karen was able to raise additional funds and spread her message throughout her community.